Digital FX Design | Production | Post

Anyone who knows me, knows I love technology. I grab the latest gadget, use it until something better comes out and then sell it on Ebay. The cycle is endless. But, the truth is my “love” for technology is really more akin to lust. I can’t get enough of digital gadgets, but as soon as the shine smudges, I’m off to find a newer, sexier version.

My true “gadget” love comes from my own history, my own memories. I love those things I started with - namely film. And Eastman Kodak Kodachrome was my first true love, I never left home without her in my bag. I spent a year living in Belize and my only regret was that I didn’t bring along enough Kodachrome to supply my happy trigger finger. Kodachrome holds some of my most treasured memories in life - images that would surely fade in my memory, are made permanent by the unique and unmistakable character of Kodachrome.

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In 2002, the Louisiana legislature gave us in the film and video industry a great deal to hope for. The legislation passed allowed for tax credits that all of us believed would bring in great opportunity for our industry. The results of that legislation were almost immediately felt and the sky was the limit.

As if thousands were on the Louisiana border just waiting to pounce, the film and video industry took off. Hollywood targeted Louisiana, indy films flocked here, production studios were multiplying and a skilled workforce numbering in the thousands staked their claim here in Louisiana.

Today, particularly in Baton Rouge, those sky-high hopes and dreams have tempered a bit. With the sunset provision on tax credits looming, other states offering competing or better incentives and a film industry feeling the effects of a lagging economy, the blockbuster we had all hoped for has turned into more of a semi-successful indy flick.

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For years now I have been telling our local video assist vendors to upgrade their aging gear to HD. Yet, they still use their circa 1980 software, DVD recorders…and down converters, even today.

I finally got tired of waiting, and about the same time I met Vlado Struhar (www.vladostruhar.com) on-line. Vlado is a commercial Director in Slovakia. While Slovakia is not known as a hotbed for programmers, what Vlado showed me was simply amazing. As a Director he too was tired of the lack of quality HD Video Assist solutions available, so he developed his own. He asked me to take it for a spin, and I was blown away.

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